Flag Design Competition: THE WINNER

We are delighted to announce that MICHAEL HAMPTON & CHRISTINA MITRENTSE have won the Flag Design Competition by popular vote. Their design (pictured below) took 75% of votes cast among our members, mailing list and followers on Facebook/Wordpress. The new flag, bearing the winning design, will be raised at the front of Swedenborg House, 20-21 Bloomsbury Way, on 17 October 2013. Refreshments will be served from 6.30 – 9 pm and the artists will be present to launch their design. Everyone is welcome!

We were overwhelmed by entries for the competition, and have been extremely impressed by the quality of designs submitted, from all over the world. The knockout stage of the competition featured four designs only and included works by: Jonas Wallberg & Agneta Wickenberg, Jefferson Small, Christina Mitrentse & Michael Hampton and Simon Barker. We would like to thank everyone who contributed their ideas; it has been wonderful to witness so many visions for Swedenborg House. We look forward to working with Michael and Christina towards the realization of their design and will let you know as soon as we are ready to raise the new flag in the autumn!

Artists’ statement:

The flag logo SHhhh.. plays on the initials of Swedenborg House, blending them into an imprecation to be quiet; curt yet soothing too, as in the western world silence is at a premium. In short we are sorely distracted, lacking both the time and places necessary for acts of contemplation, and therefore mental relief.

Our new SH flag is a prototype for a site-specific public space, its ‘quiet zone’ message supported by the palette of gold and black, designed to give a health-giving optical dose against the drab buildings on either side, whilst the banner-like drapery maximizes impact.

The verticality of its sanserif lettering (an allusion to contemporary textphone style) will successfully broadcast the presence of Emanuel Swedenborg over Bloomsbury.
This eye-catching gesture is intended both to announce Swedenborg House but also work subliminally on drivers or shoppers, whilst reminding visitors bound for the British Museum to observe a respectful hush, as knowledge is more easily acquired without constant chatter.

About the artists:

Michael Hampton is a poet, book artist and critic whose work has appeared in Art Monthly, Frieze, and The White Review. He is especially interested in urban topography, destruction in art since the Second World War, and new forms of conceptual writing. He is currently working on a revisionist history of the artists’ book with the publisher Colin Sackett.

Christina Mitrentse is a multidisciplinary London-based artist, freelance curator and educator. She is known for constructing provocative idiosyncratic institutions through manifold processes of vintage book-sculpture, drawing, screen-printing, and productions of site-specific installations i.e. The Secret School and ‘Add To My Library’, a major international Book Art project initiative and touring exhibition. She has exhibited extensively in galleries, museums and public spaces including Liverpool Biennial UK, ICA London, NDSM-werf Amsterdam, Macedonian Museum of Contemporary Art, Saatchi Gallery, Dalla Rossa Gallery London, Royal Academy, Central Booking NY. Her work has been profiled and reviewed in major publications including Art Monthly, Book Art magazine, Close Up, Time out London, AN magazine, Frieze.

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